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April 2, 2008
The Coca-Cola Company was named No. 2 on the 2008 DiversityInc
Top 50 Companies for Diversity list, up from No. 4 in 2007.
Our Company is the only company to-date to achieve a top-five
ranking for three consecutive years. Learn
more about our diversity efforts.
The DiversityInc survey is one of the most comprehensive and
prestigious diversity surveys for companies of more than 1,000
employees. Companies that are named to the list demonstrate
consistent strength in four key areas: CEO commitment -- the
most heavily weighted factor, human capital, corporate communications
and supplier diversity.
According to DiversityInc, Top 50 companies have clarity of
their absolute values of human dignity, demonstrating a global
adherence to these core beliefs. These sustainable values drive
margin.
This recognition is especially important in view of the independent
analysis behind it. It speaks to the commitment of our leadership
and our workforce.
The rankings help us because we know that associates, customers,
consumers, suppliers and investors want to know how
our Company is doing and if we are making progress. It also
helps prospective associates decide if they want to work here.
For current or prospective business partners, it helps them
make a decision on whether they want to do business with us.
In 2008, a total of 352 companies competed in The 2007 DiversityInc
Top 50 Companies for Diversity® ranking, a 100 percent increase
over the last five years and a 10 percent increase over last
year.
DiversityInc is a monthly business magazine published by DiversityInc
Media LLC, a privately owned company with no outside investors.
Launched in 2002 as an extension of DiversityInc.com, DiversityInc
magazine and its daily news site are the nation's leading sources
of information for cutting-edge knowledge of the business case
for diversity.
DiversityInc Survey Methodology
Now in its 8th year, the DiversityInc Top 50 Companies for Diversity
list is determined entirely by a statistical analysis of responses
to our 200-question survey.
- The survey is sent to any company requesting it that has
more than 1,000 employees.
- There is no fee to enter and no requirement to advertise.
- The methodology is unbiased and is completely independent
of business conducted with DiversityInc.
- Companies are assessed within the context of their industry,
company size, geographical reach and employee skill sets.
- There are 200 questions involved in the survey, almost all
of which ask for quantitative data.
- Survey questions are fairly consistent year to year, with
the heaviest emphasis on CEO commitment.
- In 2008, questions were added on Native Americans, CEO commitment,
mentoring, work/life balance, management retention, people
with disabilities and GLBT people.
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