Watershed Protection

The Coca-Cola Company's Watershed Program focuses on developing proactive, comprehensive and achievable solutions to water resource sustainability. A watershed is, simply, a geographic region whose boundaries are defined by the land and water bodies that feed any precipitation, like rain or snow, into a common collection area.

Photos: Working with WWF, we are helping to measurably conserve seven of the world's most critical freshwater river basins.

Because we depend on local water supplies, understanding watersheds and how they work is extremely important to our business. We have developed plant-level training and management tools to help local employees and our bottling partners understand watershed issues and engage with communities, governments and conservation organizations to manage them.

Find out how we are working with USAID to improve the sustainability of watersheds.