Key Visual Elements of Arctic Home Coke cans and Diet Coke "Holiday" cans

On October 25, Coca-Cola announced that we would temporarily change the color of our red Coca-Cola cans to white as part of a campaign to raise awareness and funding for a cause close to our hearts -- the polar bear. These new white "Arctic Home" cans have been making their way onto store shelves over the past couple of weeks.

For those consumers who are used to seeing Coke in our iconic red cans, the attached fact sheet highlights some key visual elements that clearly distinguish these new white "Arctic Home" Coke cans from our silver Diet Coke "Holiday" cans.