The Coca-Cola Company is the world’s largest beverage company. Along with Coca-Cola, the world’s best-known brand, The Coca-Cola Company markets four of the world’s top-five soft drink brands, including Diet Coke, Fanta and Sprite. Our beverage products
encompass nearly 400 brands—including noncarbonated beverages such as waters, juices, sports drinks, teas and coffees.
Throughout the world, no other brand is as immediately recognizable as Coca-Cola. With operations in more than 200 countries, a diverse workforce comprised of more than 200 different nationalities, communicating in more than 100 different languages,
The Coca-Cola Company is part of the fabric of life in each of the communities we serve throughout the world. It operates as a local business partner, providing quality in the marketplace, enhancing the workplace, preserving the environment and strengthening the community.
The Coca-Cola Company and its subsidiaries employed some 49,000 individuals and generated approximately $21.0 billion in net operating revenues in 2003. The Company actively cultivates a diverse workplace and embraces different perspectives and ideas
to continually innovate and benefit our business.
With its worldwide presence, The Coca-Cola Company and its local bottling partners have also become known as trusted and involved neighbors through their support of education, youth development, sports programs and other community initiatives.
In 1886, the year Coca-Cola was first sold in a neighborhood pharmacy in Atlanta, sales of Coca-Cola averaged nine drinks per day. Since then, Coca-Cola has grown to become the world’s most ubiquitous brand, holding the leadership position
in many of the countries in which we do business. And yet, our Company is presented with tremendous opportunities for growth. Every day, approximately 50 billion beverage servings of all types are consumed around the world. Our beverages account for a fraction of those, approximately 1.3 billion—a
figure that simultaneously indicates our considerable strength, as well as our endless growth opportunity.
The success of The Coca-Cola Company rests with its ability to connect with consumers by creating the brands they love and by finding new and appealing ways to deliver those brands to people
everywhere. |