The Coca-Cola Company

Operating Group Leadership

Francisco Crespo Benítez, President, South Latin Business Unit, The Coca-Cola Company
Francisco Crespo Benítez
President, South Latin Business Unit
The Coca-Cola Company
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Francisco Crespo Benítez is President of the South Latin Business Unit of The Coca-Cola Company. Prior to that appointment, he was Operations Vice President for the Brazil Division.

Mr. Crespo joined The Coca-Cola Company in 1989. Prior to his assignment in Brazil he held a number of positions throughout Latin America, including Region Manager in Chile, Commercial Firector for Coca-Cola FEMSA in Buenos Aires, Operations Area Manager and Channel Marketing Manager in Argentina, and Marketing and Operations Director in Peru.