POWERADE® Invites Young Athletes to "PLAY" with Youth-Focused Sports Drink

January, 2010: POWERADE hydrates and energizes many of the country's best athletes. Now, with the introduction of POWERADE PLAY™, the brand will do the same for the next generation of superstars. POWERADE PLAY is formulated for the young athlete, blending great taste with less sugar and more vitamins than the leading sports drink, so parents will be just as excited about it as their kids!

Press Release
POWERADE® Invites Young Athletes to "PLAY" with Youth-Focused Sports Drink
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Product Image
POWERADE PLAY packaging
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