COCA-COLA INVITES FOOTBALL FANS TO TAKE PART IN THE LONGEST-EVER GOAL CELEBRATION

Global Online Competition at www.youtube.com/Coca-Cola Gives Fans Chance at VIP Trips with Tickets to the 2010 FIFA World Cup™

ATLANTA, May 3, 2010  -  The Coca-Cola Company is celebrating the countdown to the 2010 FIFA World Cup South Africa™ by encouraging people around the world to take part in the longest-ever online goal celebration. The 'Longest Celebration' competition will offer fans the opportunity to win a range of prizes, including tickets to 2010 FIFA World Cup matches.

The 'Longest Celebration' extends the global marketing campaign by Coca-Cola that includes advertising featuring the iconic goal celebration by Roger Milla, the African footballer whose corner flag dance at the 1990 FIFA World Cup encouraged a new generation of football moves. The digital campaign invites fans to film and upload their own goal celebrations to www.YouTube.com/Coca-Cola or http://celebrations.coca-cola.com....

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