The NEW World of Coca-Cola
ENVIRONMENTAL STEWARDSHIP: BUILDING GREEN
Every aspect of the NEW World of Coca-Cola’s® design, construction
and operation was carefully planned to reflect The Coca-Cola Company’s
commitment to environmental and energy issues. The building was constructed
in
accordance with the United States Green Building Council’s (USGBC)
Leadership in Energy and Environment
Design (LEED) standards. LEED encourages conscientious building design
that places an importance on priorities that include recycling, reuse
of resources and waste reduction.
One of the nation’s few “green” buildings, the New
World of Coca-Cola incorporates the latest advances in
environmentally-friendly construction and design. As a high-performance,
sustainable building, the attraction minimizes negative environmental
impact, conserves energy, minimizes water use, and helps to protect
natural resources.
Green at a Glance
- LEED encourages the voluntary development of high-performance,
sustainable buildings.
- Fewer than 400 projects have achieved some level of LEED Certification;
currently, nine of these projects are located in Atlanta, Ga.
- The New World of Coca-Cola is the first building in The Coca-Cola
Company system to be considered for LEED certification.
- The attraction was constructed on a previously developed industrial
site in Atlanta, spurring additional downtown development and
renewal.
- The building will help to educate millions of people around
the world about the importance of energy conservation and environmental
protection.
View the Attraction Overview: Green Design and Construction:
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Environmental Responsibility: The Coca-Cola Company
- Approximately 85 percent of the packaging used to deliver beverages
globally is from four types of materials that are 100 percent recyclable:
PET plastic, aluminum, glass, and steel.
- Coca-Cola takes plastic bottle innovation to a new level with
"recycling friendly" caps, labels, inks, adhesives and
bottle colors.
- The Coca-Cola Company is actively participating in The Global
Water Challenge, an emerging public-private partnership, to help
bring safe drinking water and sanitation to the people who need
it most.
- In 2005, The Coca-Cola Company reduced global glass use by 52,000
tons -- the equivalent of planting 8,000 acres of trees.
- During the same year, Coca-Cola recycled or reused 937,000 of
metric tons or 78 percent of solid waste produced in bottling plants.
- Today, Coca-Cola is using recycled content PET in nearly 20 markets
around the world and has established 20 community and watershed
partnerships around the world.
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