In Indonesia, a mother’s legacy becomes a daughter’s success

When Maya Ibrahim took over her late mother’s bottle collection and wholesaling business in 2004, she had two goals: She wanted to show that a woman could run a successful business and support a family. And she wanted to honor her mother’s memory.

She has been successful on both counts. Each workday, Maya’s eight employees (her husband among them) take to the streets of Manado and collect an average of 9,000 bottles; Maya’s company then resells them to bottlers. Maya oversees multiple warehouses and is involved in virtually every aspect of the business. Her success has earned her favorable credit terms from lenders as well as status as a priority client of Coca-Cola bottling partners.

Adding to this success, Maya also runs a thriving door-to-door business selling holiday food and beverage packets, in which some 2,000 housewives participate.

With estimated sales turnover of $400,000, Maya has not only increased her company’s revenue and reach but she also provides a stable income for her family, enabling them to work less and see more of each other.

Our Company is proud to support Maya as part of 5 BY 20—our ambitious initiative to economically empower 5 million women across our business by 2020.

For Maya, it all comes back to following in her mother’s footsteps—and to demonstrating the capability of women: “I say to all the women in this world, do not be afraid to do anything, to keep surviving.”